What If Employee Engagement Were A Product? Designing Experience Like A Brand
If you asked a marketing director and an HR leader to swap jobs for a day, something fascinating would happen. The marketer would walk into HR, look around, and ask,…
If you asked a marketing director and an HR leader to swap jobs for a day, something fascinating would happen. The marketer would walk into HR, look around, and ask,…
Somewhere between a boardroom in Dubai and a majlis in Riyadh, a quiet transformation is taking shape. The Middle East, long known for its deep-rooted respect for structure and authority,…
It’s 2025, and somewhere between a quarterly earnings call and a team wellness challenge, a quiet revolution is underway. For decades, companies in the Gulf Cooperation Council (GCC) have measured…
Most companies talk about growth in terms of market share, product launches, or shiny new technologies. Yet, the true growth engine is often hiding in plain sight: employees. Employee satisfaction…
In the Gulf, talent is often described as the oil of the modern economy. And just like oil, it’s a finite and highly competitive resource. As organizations across the GCC…